Taking email marketing international
February 7th, 2008 | by admin |Over the next few weeks I will begin to focus my energy on the things to consider, when taking your email marketing international. Going international requires more than just translation of your messages. It requires a deeper look into localization, behavior trends, email usage and a little bit of creativity. These articles are specifically for persons who are seriously considering taking their communications messages international to; draw more business, increase global awareness, or to simply inform more people. Here is a summary of what’s to come.
Taking E-mail International
- Part I: Understanding your audience - More than just translations
Part II: Going International - The message and the delivery
Part III: Get Creative - Think simple, effective, and local
Part IV: Delivery - Not just another inbox
There is entirely too much information to cover in even this four part serious, but they may be a good place for your to start.